About MIDORI Wellness
An Evolution Rooted in Nature
MIDORI—meaning “green”—symbolizes renewal, balance, and vitality.
MIDORI Wellness represents the natural evolution of a journey that began with a simple belief: that nature, when respected and thoughtfully formulated, has the power to restore balance to the body and mind.
Our Origins
The story of MIDORI Wellness begins in June 2019 with the founding of On The Green CBD.
Inspired by his deep knowledge of CBD and a professional golf career cut short by a serious back injury, founder Nick Fishenden felt compelled to create something meaningful—something rooted in wellness, recovery, and performance. He partnered with his father, Neil Fishenden, a seasoned entrepreneur with decades of experience building global sales organizations and successful start-ups.
Together, they launched On The Green CBD with a focused mission: to support the golf and fitness community through high-quality, education-led CBD products. What began as a niche concept quickly grew into a trusted wellness brand adopted by private golf clubs, fitness facilities, and ultimately luxury resorts and spas across the country.
Building Trust in a New Industry
From the beginning, On The Green CBD set out to do things differently.
In an industry still finding its footing, Nick and Neil prioritized professionalism, transparency, and product integrity. Through rigorous formulation standards, thoughtful education, and a holistic approach that paired organic broad-spectrum cannabinoids with botanicals, terpenes, and essential oils, the brand earned the trust of some of the most discerning buyers in hospitality and wellness.
Within just a few years, On The Green CBD’s client list grew to include world-class luxury hotel and resort partners—affirming the brand’s commitment to quality, credibility, and results.
The Transition to MIDORI Wellness
As the wellness space evolved, so did our vision.
Through years of working alongside elite spas, therapists, and wellness professionals, it became clear that our formulas—and our philosophy—had grown beyond our original identity. The products had become more refined. The education deeper. The rituals more intentional.
MIDORI Wellness was born as a natural progression.
While the foundation remains the same—family-owned, science-led, and rooted in botanical wellness—MIDORI represents a more elevated expression of our craft. This evolution extends beyond formulation into every detail of the brand.
MIDORI introduces bespoke, design-forward packaging with a clean, modern, and distinctly high-end aesthetic—created to reflect the quality of what’s inside. Every element, from materials to finishes, has been thoughtfully chosen to elevate the experience, align with luxury spa environments, and feel timeless on the shelf and in the home.
Our Philosophy Today
At MIDORI Wellness, we thoughtfully craft cannabinoid-infused skincare, body care, and wellness products that support balance, recovery, and restoration. Each formula blends advanced CBD, CBG, CBDA, and CBN with nutrient-rich plant oils and time-honored botanicals—designed to feel as beautiful as they are effective.
MIDORI is not about excess—it is about intention.
Not about trends—but timeless wellness rituals.
A Founder-Led Vision
MIDORI Wellness remains proudly founder-led and family-owned.
For Nick and Neil Fishenden, MIDORI is the culmination of years spent listening—to athletes, therapists, spa professionals, and everyday customers seeking calmer, more balanced lives. It reflects a shared commitment to craftsmanship, education, and creating products they would proudly use themselves and offer to the most discerning wellness partners in the world.
MIDORI is more than a rebrand—it is a refined continuation of our purpose: to create elevated botanical wellness experiences rooted in integrity, intention, and harmony with nature.
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CBD FAQs Your Questions Answered | Midori Wellness
Understanding Our Extracts
Full Spectrum Oil is a whole-plant hemp extract that preserves the complete cannabinoid profile — CBD, CBG, CBN, CBDA, and trace cannabinoids — along with terpenes and up to 0.3% THC. It's the extract most associated with the entourage effect, the idea that hemp's compounds work better together than in isolation. Note: FSO products carry a risk of returning a positive drug test result.
CBD isolate is hemp's purest form — a crystalline powder refined to a single compound at 99%+ purity, with all other cannabinoids and terpenes removed. Isolates only reach their full potential when paired with other cannabinoids and terpenes, which is why Midori uses them as building blocks rather than a finished ingredient.
Broad spectrum CBD contains multiple cannabinoids and terpenes but has been refined to remove detectable THC. Rather than using a pre-made broad spectrum extract, Midori builds its own — combining individual cannabinoid isolates at precise ratios to create what we call the Midori Broad Spectrum. This approach lets us specify the exact milligram amount of each cannabinoid in every formula, rather than working from an estimate. Each blend is then enhanced with a curated selection of plant-derived terpenes to deepen the entourage effect and define each product's botanical character.
The entourage effect is the theory that hemp's cannabinoids, terpenes, and phytochemicals work more effectively together than any single compound does in isolation. Research is ongoing, but it's the foundation of Midori's formulation philosophy — using precisely built broad spectrum blends and curated terpene profiles to preserve the plant's full botanical complexity.
Terpenes are the naturally occurring aromatic compounds that give plants their distinctive scents — hemp contains over 100, including linalool, myrcene, limonene, and beta-caryophyllene. Beyond their sensory role, terpenes are thought to interact with the endocannabinoid system and influence how cannabinoids are experienced. Midori selects and blends specific plant-derived terpenes into each formulation to support its intended character.
Our Cannabinoids
Cannabigerol (CBG) is the biosynthetic precursor to CBD, THC, and other cannabinoids — making it relatively rare in finished extracts. It interacts with the endocannabinoid system through a distinct mechanism from CBD, and Midori incorporates it into select formulations to broaden the cannabinoid profile for a more complete botanical experience.
Cannabinol (CBN) is a mildly active cannabinoid that forms as THC oxidizes in the hemp plant over time. It's best known for its association with evening wellness routines, and Midori includes it in restorative formulations alongside chamomile, passionflower, and a curated nighttime terpene blend.
Cannabidiolic acid (CBDA) is the raw, unheated precursor to CBD found in fresh hemp — it converts to CBD through decarboxylation. CBDA interacts with serotonin receptors and COX-2 enzymes through mechanisms distinct from CBD, and Midori uses it in select formulations to keep the extract closer to the plant's native chemistry.
Researchers are actively studying CBD's interaction with the endocannabinoid system, a regulatory network involved in processes including sleep, mood, appetite, skin balance, and the body's response to physical stress. Many people incorporate CBD into daily wellness routines for its botanical properties and the sense of balance they associate with consistent use. Midori products are designed to support everyday wellness — not to treat any medical condition.
Our Products & Formulations
Every Midori formula is built on the Midori Broad Spectrum — a proprietary blend of individual cannabinoid isolates (CBD, CBG, CBN, and CBDA depending on the formula) combined at precise, performance-driven ratios. Because we start from isolates rather than a pre-blended extract, we can guarantee the exact milligram amount of each cannabinoid in every product. This foundation is then elevated with plant-derived terpenes and a curated set of functional botanicals, each chosen for their complementary role in the formula. Every ingredient has a purpose; nothing is decorative.
Topicals are applied directly to the skin, where cannabinoids interact with local receptors without entering the bloodstream in meaningful amounts — making them well-suited for targeted use. Ingestibles are processed through the digestive system and work systemically, with a slower onset and longer duration. Many people use both as complementary parts of a broader wellness routine.
Yes. Midori's formulations contain no animal-derived ingredients and are never tested on animals. For full ingredient information, refer to the INCI list on each product page.
Yes — Midori products are designed to integrate into an existing routine, and our botanical actives are well-established in professional formulation. If you take prescription medications or have specific skin sensitivities, consult a healthcare professional before adding new actives. A patch test is always advisable for reactive skin.
Dosing & How to Use
There's no universal CBD dose — the right amount depends on body weight, metabolism, and the specific product and concentration. Start low, observe your response over several days, and adjust incrementally.
For most adults new to CBD ingestibles, 25 –50mg per day is a common starting point, taken consistently at the same time each day. If you don't notice a response after five to seven days, increase gradually. Because CBD accumulates with regular use, allow at least two weeks before assessing whether a dose is right for you.
For ingestibles, once or twice daily — morning and evening — is the most common approach, helping maintain a steady level in the system. Topicals can be applied as needed to the area of focus at any time of day.
Topicals typically produce a localized effect within 15–45 minutes of application. Ingestibles generally take 30 minutes to 1 hour to take effect, with results lasting four to six hours or longer. Longer-term effects from consistent use are typically observed over weeks, as cannabinoids accumulate in the body's lipid-rich tissues.
Safety & Testing
Yes. All Midori products are tested by independent, accredited laboratories for cannabinoid content, THC levels, and contaminants including pesticides, heavy metals, residual solvents, and microbial impurities. Certificates of Analysis (COAs) can be found in the About Us drop down.
Midori's broad spectrum extracts are processed to bring THC to non-detectable levels, and standard drug tests screen for THC metabolites — not CBD. That said, no hemp-derived product can guarantee a negative result; individual factors like frequency of use and body composition affect outcomes. If you're subject to regular testing, review the product COA and consult your testing administrator before use.